How The Right Wardrobe Can Enhance Your Branding Shoot

Charlotte branding photography


How The Right Wardrobe Can Enhance Your Branding Shoot


Having the right wardrobe is crucial for a successful branding photoshoot. Your clothing choices can greatly impact the overall look and feel of your brand.  The right look can flow seamlessly into your website, can give you that extra boost of confidence and can be eye catching enough to make potential clients stop their scroll.

Before the shoot, consider the color scheme and style of your brand and choose clothing that complements it. Think about your location and how the colors you choose to wear will pop against your background (whether in a studio or outdoors).  Avoid busy patterns and logos that may detract from the focus of the photos. Remember, YOU are the star of the show and your wardrobe should only enhance that, not detract from it.  Additionally, make sure your clothing fits well and flatters your body type. Wearing clothing that doesn’t fit your personal aesthetic or is ill-fitting will come across on camera and show you as uncomfortable.  The right wardrobe can elevate your photos and help to create a cohesive and professional brand image.

professional wardrobe styling

If you’re unsure about what to wear then I can’t recommend hiring a wardrobe stylist  enough.  A professional stylist can help you choose the perfect outfits that will complement the overall theme and mood of your shoot. They can also ensure that the colors, fabrics, and textures of the clothing work well together and enhance your visual appeal. Additionally, a stylist can save you time and stress by handling all the clothing logistics, from sourcing the outfits to steaming and fitting them. Ultimately, hiring a wardrobe stylist can elevate the quality of your photos and give you a polished and cohesive look.  If you need recommendations on who to hire then you’re in luck!  I have a team of talented stylists ready to go for your next shoot.  OR take things to the next level by booking my Boss package which includes not only wardrobe styling by one of my professional team members, but also includes makeup.  Ready to get to work?  Contact me today so we can create magic!


Denise Benson photography


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